If you want to survive the 100 miles at Hotter'N Hell Hundred on your bike in the Texas summer, you need a lot of liquid! In 1989, the founder of Camelbak drove the distance with a sock in his jersey pocket containing an infusion bag. The thin hose was attached to the shoulder with a clip. Laughing, the competition eyed Michael Eidson, but while he was driving, they filled their bottles.
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