The Success Story of super.natural Merino Products Begins With a Plan
The brand was founded in Switzerland in 2012 with the intention of combining the benefits of natural merino wool and high-performance synthetic fibers. This project was inspired by the geographical conditions of the country, where icy mountain peaks meet warm valleys and winter and outdoor sports are practically part of the population's DNA.
The harmony of nature and technology is what characterizes the manufacturer to this day. Since the beginning, super.natural has focused on developing high-quality, functional apparel made from a merino-polyester blend fiber. This combines the advantages of both materials and at the same time eliminates their weaknesses. As a result, the garments keep you warm when it's cold, cool you down when you sweat and offer you optimum comfort in every situation – true to the brand's motto: "merino made better".
Nature as the Model for super.natural Wear
The Swiss quality brand uses high-quality merino fibers to manufacture its clothing. Merino wool is such a special feature because it is adapted to the extreme living conditions of merino sheep. These are considered to be one of the oldest and most resistant sheep breeds: The animals can survive in both extreme heat and freezing cold. They can cope with temperature differences of up to 40 °C without any problems – and they owe this solely to the natural properties of their extraordinary coat.
It is precisely this effect that super.natural makes use of and makes it available to humans. In addition, the strengths of the natural material are combined with those of a synthetic fiber. The products consist of 50% merino wool and 50% polyester and offer high breathability at any temperature, quick drying and are particularly soft on the skin. The innovative merino mix is a perfect combination that also has an antibacterial effect, effectively preventing the formation of unpleasant odors. This means you don't have to wash your super.natural clothing as often, for example if you are on a longer tour.
The Advantages of super.natural Clothes at a Glance
Whether you're out and about on your city bike, climbing mountains on foot or completing your training session in the gym – comfortable and breathable apparel is always a plus for your activities. The products from super.natural for men and women make your experiences in nature and in everyday life even more enjoyable and support you with numerous functions:
- easy-care
- quick-drying
- Temperature-regulating even when wet
- dimensionally stable
- durable
- antibacterial
- UV protection
- soft fibers
Merino wool is able to absorb a lot of moisture – the polyester content in the apparel ensures that it is quickly wicked away to the outside. This combination keeps your body feeling dry and comfortable in any situation. The high level of comfort is also supported by the soft structure of the fine fibers.
The sophisticated material mix also combines the elastic properties of merino wool with the durability of polyester. The result is products that are extremely adaptable and durable. The fabric gets its antibacterial effect from keratin – an enzyme that occurs naturally in wool. This prevents the development of odor-causing bacteria and keeps shirts, longsleeves, pants etc. fresh for a long time.
One Innovative Functional Fiber, Numerous super.natural Merino Products
The garments from super.natural are the ideal companions for your outdoor adventures, travel, winter sports excursions and fitness and yoga sessions. You will therefore find a large selection of merino blend products in the manufacturer's product range. For example, you can choose from:
- Shirts
- tank tops
- jerseys
- hoodies
- shorts
- Tights
- Underwear
- Bras
Whether super.natural T-shirts, tights or boxer shorts – the innovative combination of high-quality merino wool and robust synthetic fibers is used in all products. Here you will find reliable functional clothing for active people and a wide range of uses. The brand is also committed to sustainable production that protects both resources and the environment.
super.natural Merino and Bluesign – Responsible Textile Production
The Swiss manufacturer and its apparel have BLUESIGN certification. This label is only awarded to consumer products that meet the following criteria:
- offer the highest level of consumer safety
- are produced with the least possible impact on people and the environment
- guarantee the responsible use of resources
Based on a holistic approach, BLUESIGN follows the path of a garment along its entire production process – from the procurement of raw materials to the finished end product. Improvements are made at every single stage so that the textile's environmental impact is reduced to a minimum in a sustainable way.